A climate positive community

We believe in meeting people where they are. CHOOOSE has a unique mechanism that allows us to creatively plug measurable climate action into the pillars that shift culture: music, fashion, sports, eGaming, events, media and technology.

We combine real climate action with culture

We believe art, sports and culture are the most natural vehicles for connecting with ideas and building an engaged community. CHOOOSE partners with artists, athletes, creators, festivals and events to infuse measurable climate action with culture for all of us to enjoy.


Xiuhtezcatl recently released the first ever climate positive EP. Streaming any song off his Broken EP offsets 100X the CO2 an average person leaves behind for the duration of the song.


Matoma recently completed the first ever climate neutral world tour, which offset the daily amount of CO2 left behind by every concert goer. His next tour will be climate positive and offset even more quantities.

The Norwegian national Hockey team

Mixing climate action with sports

Sports and the Entertainment Industry has a fundamental role to raise awareness for climate action, and the Norwegian national hockey team takes lead together with CHOOOSE. Read more.

The Norwegian National Ski Jumping Team

Jumping for climate

The national ski jumping team of Norway got a collaboration with CHOOOSE to balance out their flights. Read more.

CHOOOSE on Instagram

Who named Earth, Earth? 🧐🌍 Do you know? Researchers don't 🤷🏼‍♂️ According to livescience.com, the name “Earth” is derived from both English and German words, ‘eor(th)e/ertha’ and ‘erde’, respectively, which mean ground. But, the handle’s creator is unknown. One interesting fact about its name: Earth is the only planet that wasn’t named after a Greek or Roman god or goddess🪐 ...

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Looking for a new podcast? Here it is! Carbon Social Club celebrates artists as some of the best communicators of environmental change. In each episode, Lauren Gifford interviews artists, writers, and makers about how the natural environment influences their creative process. The first episode is out now. Stay safe, stay home and have a listen❤️✌🏼carbonsocialclub.com ...

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Have you heard about the ”right to repair” legislation? 🤓 It’s a Circular Economy Action Plan from the EU, which aims to make Europe’s “economy fit for a green future, strengthen its competitiveness while protecting the environment and give new rights to consumers”. The legislation requires makers of consumer goods such as electronic devices, batteries and textiles to improve circularity by making them easier to repair, reuse and recycle♻️🙌🏻 ...

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