A climate positive community

We believe in meeting people where they are. CHOOOSE has a unique mechanism that allows us to creatively plug measurable climate action into the pillars that shift culture: music, fashion, sports, eGaming, events, media and technology.

We combine real climate action with culture

We believe art, sports and culture are the most natural vehicles for connecting with ideas and building an engaged community. CHOOOSE partners with artists, athletes, creators, festivals and events to infuse measurable climate action with culture for all of us to enjoy.


Xiuhtezcatl recently released the first ever climate positive EP. Streaming any song off his Broken EP offsets 100X the CO2 an average person leaves behind for the duration of the song.


Matoma recently completed the first ever climate neutral world tour, which offset the daily amount of CO2 left behind by every concert goer. His next tour will be climate positive and offset even more quantities.

The Norwegian national Hockey team

Mixing climate action with sports

Sports and the Entertainment Industry has a fundamental role to raise awareness for climate action, and the Norwegian national hockey team takes lead together with CHOOOSE. Read more.

The Norwegian National Ski Jumping Team

Jumping for climate

The national ski jumping team of Norway got a collaboration with CHOOOSE to balance out their flights. Read more.

CHOOOSE on Instagram

A big round of applause for @viessmann !🌎🤩 In June, they launched viMove for Climate in partnership with CHOOOSE, challenging employers and partners to collect kilometers to help fight climate change. The result is 296,751 kilometers (!) of running and biking, helping us plant 150,000 trees by supporting tree planting and reforestation projects around the world. Thank you! 💚🙌🌳 #vimoveforclimate #climatepositive ...

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Did you know that if you choose an INDY phone instead of a new smartphone, you will save our planet from the emissions of producing a new one, and help to reduce 2 tonnes of global air pollution? 🌍 Each INDY-phone is bundled with CHOOOSE and the climate effect equals 15% of the annual CO2 footprint of an average Norwegian! Make a non climate stupid smartphone choice the next time you need a new phone. It’s a no-brainer 😎Link in bio. ...

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