A climate positive community

We believe in meeting people where they are. CHOOOSE has a unique mechanism that allows us to creatively plug measurable climate action into the pillars that shift culture: music, fashion, sports, eGaming, events, media and technology.

We combine real climate action with culture

We believe art, sports and culture are the most natural vehicles for connecting with ideas and building an engaged community. CHOOOSE partners with artists, athletes, creators, festivals and events to infuse measurable climate action with culture for all of us to enjoy.


Xiuhtezcatl recently released the first ever climate positive EP. Streaming any song off his Broken EP offsets 100X the CO2 an average person leaves behind for the duration of the song.


Matoma recently completed the first ever climate neutral world tour, which offset the daily amount of CO2 left behind by every concert goer. His next tour will be climate positive and offset even more quantities.

The Norwegian national Hockey team

Mixing climate action with sports

Sports and the Entertainment Industry has a fundamental role to raise awareness for climate action, and the Norwegian national hockey team takes lead together with CHOOOSE. Read more.

The Norwegian National Ski Jumping Team

Jumping for climate

The national ski jumping team of Norway got a collaboration with CHOOOSE to balance out their flights. Read more.

CHOOOSE on Instagram

Great news! We made it into the #Tech5 community! We’re super happy to be considered one of Europe’s hottest start-ups by @thenextweb and Adyen 🎉See you in Amsterdam on June 17 🙌 ...

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Moving through 2020 the best way we know how, supporting CO2-reducing projects that also support people and local communities 🙌 ♻️ Thanks to all of you CHOOOSERs out there who are fighting climate change with us, you’ve made it possible to invest an extra €70,000 into three impactful projects that creates real change ❤️ ...

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The CHOOOSE monster can switch it up too... 😆 #dollypartonchallenge ...

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Our playground is definitely worth protecting 😍 Be a part of our community and combat climate change with CHOOOSE 🌎 ...

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